The World's Most Elegant and Versatile Baby Ball
Why test a million different baby toys when you can have ONE your baby loves?
Introducing b is for ball™ - the simplest and most elegant baby ball toy that transforms to meet your baby's growing developmental needs. Ultra-safe and eco-consciously made without any plastic. Tested by hundreds of families and proudly approved by pediatric experts.
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Our North Star
We dislike clutter, so we leverage the power of design to help you avoid it.
We believe in the imaginative power of our children, so we go the extra mile to make our products as simple as possible to realize their full potential.
We recognize the importance of design education and believe it begins with every object we curate in the space we live together.
We believe in true sustainability, where durability and good design withstand the test of time.